Google Call-Only Ads are a great tool for businesses that don't have a conversion optimized website and for those that primarily want more leads over the phone.

During on of my online marketing presentations I was asked:

A business uses the Google forwarding number for Call-Only Ads. What happens if someone dials through the ad and makes the call. Later on he decides to call the business again and goes to "recent calls" in his phone and clicks and calls.

Will the business get charged again?

I wanted to say NO but I didn't know for sure, so I asked Google and they answered right away.

Check out the Video about Google Call-Only Ads!